THE DOORWAY EFFECT & HOW TO SHAPE A CREATIVE TEAM THROUGH COMMUNICATION

A behind-the-scenes guide for Worship Pastors + Creative Leaders writing messages.

When you’re leading a worship or creative department, the messages you bring to your team aren’t just “team talks.”

They are culture-setting moments.
They shape identity.
They become the language your team uses.
They build imagination, expectation, and spiritual formation.

Words create worlds.

So in our church, when I prepare a message for our creative community, I use a four-part framework.
Below, I’ll outline how I think, and then I’ll show you what I actually spoke at our recent CREATIVE ALL IN Night (with all my slides) …as a real-life example.